National Mom and Pop Business Owners Day is on March 29, 2024; how are you recognizing your local small businesses? According to nationaltoday.com, “Our economy couldn’t run without small mom and pop businesses. They create economic growth and provide almost 70% of all new jobs in the country. That’s why every year on March 29, we acknowledge the more than 27 million small businesses in this country by celebrating National Mom and Pop Business Owners Day! Keep reading to get five ideas on recognizing local small businesses for National Mom and Pop Business Owners Day!

Five ways to recognize National Mom and Pop Business Owners Day:

Promote Local Businesses on Social Media:
Use your business’s social media platforms to highlight and promote local mom-and-pop shops. Share their stories, post photos of their products or services, and encourage your followers to support them. Tagging these businesses in your posts can increase their visibility and grow customers.

Host a Joint Event or Promotion:
Collaborate with one or more local small businesses to host a special event or promotion. Hosting a joint event or promotion could be an open house, a sidewalk sale, or a special discount for customers who shop at participating businesses on National Mom and Pop Business Owners Day. It’s a great way to draw attention to local businesses and create a sense of community.

Offer Special Discounts or Services:
If you’re a business owner, manager, or employee, consider offering a particular discount or service in honor of National Mom and Pop Business Owners Day. This gesture can attract more customers and show your support for the small business community.

Write a Blog Post or Newsletter Feature:
If your business has a blog or sends out a newsletter, dedicate a post or feature to National Mom and Pop Business Owners Day. Highlight the importance of supporting local businesses, share stories of local entrepreneurs, and encourage your readers to shop small. Writing a blog post or newsletter feature can help spread awareness and inspire others to participate in the day.

Educate Your Team About Supporting Local:
Educate your employees about the importance of supporting local businesses. This could be done through a team meeting, an email, or educational materials posted in your workplace. Encourage your team to shop at local businesses and consider sourcing supplies or services from local vendors whenever possible.

By participating in National Mom and Pop Business Owners Day in these ways, you not only celebrate the contributions of small business owners but also contribute to the vitality and resilience of your local economy.

If you’re interested in learning more about the history of National Mom and Pop Business Owners Day, click here. If you want to share how your business or team is getting involved, contact connect@cuyeast.org and we’ll feature you in our following newsletter!