How are you retaining your current customers, while also driving campaigns to attract new ones? In 2023, customers are focused on getting their products and services as personalized and catered to their needs as possible. For a business to [...]
Let's Get Started Navigating the workers’ compensation and claims processes can seem like a daunting task. Where do you start? How do you submit a claim? Who makes sure the claim gets finalized? It can all seem a bit overwhelming. [...]
What does it take to get new markets to take interest in your business? How can you garner the attention of a new kind of customer? As a business leader, development is a constant priority, and continued growth is [...]
What is 5G, how does it combine with AI, and how can it help to grow a business? The newer wireless technology is helping businesses change the way they communicate, collect data, store data, and more. In 2023, the [...]
Leveraging strategic partnerships to grow a business can be extremely beneficial for organizations looking to build strong connections and increase brand awareness. A good partnership can equal more positive exposure for your products and services, as well as increased [...]
What is ChatGPT, and why are so many businesses experimenting with the AI bot? According to CNET, the artificial intelligence tool lets you type in prompts and they are answered with a conversational response by ChatGPT. The bot remembers [...]
Gaining a deeper understanding of what your consumers want from your business could be the key to a lifetime of success. When your business has a better view of customer needs, wants, and desires, it can be more specific [...]
When considering the different ways a brand can tell its story, business owners should focus on where they think they will reach the biggest audience with the most impact. Storytelling can help grow a business by shedding new light [...]
Your business’ brand encompasses your positioning, values, personas, and messaging. If you feel like you are not connecting with your audience, you may need to refresh your brand strategy. This can look like a change to your logo, vision, [...]
Voice recognition is seeing a rise in usage with business and communications industries. Forbes says voice recognition is helping to further enhance the customer experience by converting spoken language to text. It also can leverage automated assistants, virtual assistants, [...]
There is a plethora of information on the Internet about which social media networks are the most popular, as well as which ones will work the best for growing a business. What we discovered is only some of the [...]
Is your business ready for the new year ahead? Business owners can make 2023 their year if they focus on accomplishing specific goals that will help grow their business. If you’re already planning to set a personal New Year’s [...]
Generation Z employees are bringing a fresh perspective to the workplace that is more aligned with what some of your customers may be thinking as well – life can be easier when all aspects of your day-to-day can work [...]
Businesses get a chance to try new things and put a halt to inefficient processes when a new year comes around. Before January hits, businesses often take the time to reflect on what went right and what didn’t go so [...]
One of the best ways to gain an understanding of how your customers feel about your business products and services is to ask for their feedback. There are a number of ways to query your audience, but do you [...]
A sustainable business model comes with environmental and social security benefits. What some may not know (or believe) is that sustainability has the potential to save your business money and increase profits. Green Business Bureau says sustainability is delivering [...]
Supply chain issues, as well as inflation, continue to be a serious disruption in the operation of businesses across the globe. The U.S. Chamber of Commerce says inflation is at a 40-year high, making it difficult for small businesses [...]
Small Business Saturday for 2022 will be recognized on November 26, which is only a few weeks away. The U.S. Small Business Administration says Small Business Saturday is a day to celebrate and support small businesses. The special day [...]
The ideas you create for your business are your own. The real question is how you protect your ideas from becoming the property of someone else. Copyrighted.com says it wasn’t always such a big deal to protect your intellectual property [...]
A grassroots marketing campaign can keep your costs low, grow your brand’s influence, and increase your business’ audience. With a highly-targeted approach to spreading your message, a grassroots marketing campaign can help your business get to a new level. [...]